80,000 photos submitted
1620 followers gained
What was the idea?
To create an original mural designed specifically for the hotel lobby. All of the photos were submitted through a fifteen day photo challenge.
How did it work?
For two weeks, more than 80 000 images, inspired by daily colour themes, were submitted by participants from around the world.
The final montage… well not that final!
Made up of thousands of photos, the mural also includes five LCD screens. The screens display photos from the contest, as well as photos submitted by hotel guests. As a result the work of art is constantly evolving.
You can contribute to ALTEXPO.
Share your ALTernative experience: submit your favourite Instagram photo with the tag #ALTEXPO, you’ll be able to see it appear in real time in the mural!
Want to see more?
Watch our making of behind the scenes video and see how the mural was created!
Photos provided by alt HOTELS